Storytelling always wins
In the past year, I’ve scored highly in two pitch rounds in an entrepreneurship program and I don’t deserve it. Okay, my pitches are clear, concise, and direct. They address the most important criteria in an elevator pitch: the problem, the goal, and the audience. …
No One Wants 40 Hour Work Weeks Anymore. Everyone Wants to Work 4 Hours Per Week on a Laptop In Bali
The hidden side of the work from anywhere epidemic that millennials are falling for hook, line, and sinker.
The idea of working a 40-hour workweek can cause a 20 to 30 something-year-old to run kicking and screaming to the far ends of the earth. …
A better strategy for creators to convert leads: Workshops
I’m sick of webinars. Every budding entrepreneur and digital startup has a webinar now to funnel you to buy their product.
They advertise it under the pretense of a ‘free’ masterclass where somehow, miraculously in only 60 to 90-minutes you will gain enough value to pivot your life and become…
Here’s how to launch personalized marketing campaigns without repeating these mistakes
A few years ago, Coca-Cola.com saw an 870% spike in traffic. The brand welcomed 25 million new Facebook fans and the marketing team celebrated.
This was the result of a unique marketing campaign that highlighted an interesting fact about people: we love to see our names on things. Our name…
When it’s a choice between progress and emotions are we ready to leave our feelings at the door?
The idea that you can have the extraordinary progress and success you desire whilst hanging onto the familiarity of excuses and emotional baggage is funny. Crazy, even.
We yearn for success. We dream about it but we’re not making much progress because we’re neglecting an important piece of the puzzle…
As seen in Forbes, Tech Crunch, and CNBC, this millennial’s strategies were simple but hyper-focused. Now she’s a media giant.
At 2:15 pm on a hot Saturday in 2014, Michael Brown was walking down the street in his hometown of Ferguson, Missouri. It was a summer afternoon and he was on his way to his grandmother’s house. He never arrived.
A simple guide to manifesting the life you were created to live
In between scenes on his talk show, Steve Harvey would preach. He’s not an ordained pastor but he used the opportunity of being on stage in front of a captive audience to share life advice and answer their burning questions. …
Reserving the right to shut up is an art that few have mastered in a world of free speech. Learn how.
There was way too much conversation in the digital zeitgeist about Matthew Perry’s behavior in the Friends reunion special. You couldn’t avoid a press headline highlighting it. Everyone wanted to discuss it. I even received a message from a close friend who wanted to dissect how odd he apparently acted.
…
Attention content creators: stop getting into bed with just anyone. Here’s what you need to know before your next collaboration
If only I had a million followers.
It’d be so much easier if I had better equipment.
It’s so hard to build a loyal audience.
I just need (insert favorite influencer) to give me a shoutout.
At some point, at least one of these thoughts has crossed a creator’s mind…
Use these tips to change the way you work forever
A few years ago I woke up one sunny Tuesday morning to a phone call from a private number.
— Hello, may I speak to Kele Mogotsi please?
— Speaking.
— This is Ms. Anonymous from Anonymous-R-Us casting office. We’d like to reschedule you for the film shoot. …
