No One Wants to Watch Your ‘Free’ Webinar Anymore

A better strategy for creators to convert leads: Workshops

Kele Mogotsi
The Startup
Published in
7 min readApr 29, 2021

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Photo by fauxels from Pexels

I’m sick of webinars. Every budding entrepreneur and digital startup has a webinar now to funnel you to buy their product.

They advertise it under the pretense of a ‘free’ masterclass where somehow, miraculously in only 60 to 90-minutes you will gain enough…

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Kele Mogotsi
The Startup

An introverted attention-seeker and chronic continent-hopper. Rhymes with jelly.